Apple is making a strategic move to tap into the booming world of mini-apps! On Thursday, November 13, 2025, the tech giant unveiled its new Mini Apps Partner Program. This initiative is designed to help Apple profit from the growing popularity of mini-apps and games that live inside larger "super apps."
So, what's the deal? Apple will take a 15% cut from in-app purchases made within these mini-apps and games. Now, you might be thinking, "Is that a lot?" Well, it's actually quite a bit less than the 30% that many developers typically pay when Apple processes their payments.
But here's where it gets interesting... This move suggests Apple is recognizing the shift in how people use apps. Super apps, which host multiple mini-apps, are becoming increasingly popular. Apple's strategy allows them to get a piece of the action in this evolving landscape. What do you think about Apple's new approach? Do you believe it's a fair deal for developers? Share your thoughts in the comments below!