The latest addition to the Jetlag Books family, the Friendship Store in Beijing, is a captivating blend of historical context and contemporary design. Located along the bustling Chang'an Avenue, this bookshop is a testament to the power of architecture in preserving the past while embracing the present. The building's history as a service store for the Friendship Store complex, established in 1972, adds a layer of intrigue to its design. Studio NOR, the architecture firm behind the project, has masterfully reinterpreted the Soviet-style facade and Bauhaus-informed volumes of the original structure. The result is a space that feels both familiar and refreshingly new.
One of the most intriguing aspects of the design is the preservation of the rough plastered facades and the creation of large steel overhangs. These elements not only pay homage to the past but also serve a practical purpose, framing the openings and providing a sense of continuity with the neighbouring building. The architects' research on the original Friendship Store architecture and its 'Soviet-style' contemporaries is evident in the design of the cantilevered steel overhangs above the doors and windows, adding a touch of historical accuracy to the modern aesthetic.
Inside, the bookshop is organized around an 8.5-metre-long bar, which serves as a central hub for the space. The modular stainless steel bookshelves showcase Jetlag Books' travel-themed collection, while the glazed wall tiles and matt-black flooring add a touch of sophistication. The central bar area, described by Jetlag Books as 'the most visually dynamic space in the bookstore', is wrapped in dark green and brown tiles, creating a cozy and inviting atmosphere.
The multi-functional area at the northern end of the bookshop serves as a seating area for the cafe and can be transformed into a space for exhibitions, events, and pop-up activities. The suspended ceilings expose the building's steel and concrete roofs, while the grey-toned concrete walls and terrazzo floors echo the neighbouring Friendship Store. The design team, led by designer Li Guanru and editor Lian Ziqiang, has created a space that is both functional and aesthetically pleasing, blending the past and present in a harmonious way.
In my opinion, the Jetlag Books Friendship Store is a testament to the power of architecture in preserving history while embracing the present. The design team has created a space that is both visually appealing and functional, offering a unique shopping experience for book lovers in Beijing. The preservation of the rough plastered facades and the creation of large steel overhangs are particularly fascinating, as they add a layer of historical context to the modern design. What makes this project truly remarkable is the way it connects the past and present, creating a space that is both timeless and relevant. The Jetlag Books Friendship Store is a must-visit for anyone interested in architecture, design, and the power of storytelling through space.
